Independent airport lounge and transit hotel operator Plaza Premium Group has plans to greatly expand its footprint in mainland China with a goal of 40 new openings across the country by 2024.
The move is part of the group’s wider expansion plan, which includes investing US$100 million into the China, India, Indonesia and US markets over the next two years.
The group’s footprint in China is limited at the moment, representing just eight airport lounges – six in Shanghai and two in Beijing – and one transit hotel under its Aerotel brand in Guangzhou, which opened last year.
The company will be opening an Aerotel Beijing transit hotel in October this year at the new Beijing Daxing International Airport, which is opening September 30, 2019. The property will span 10,000 sqft (929 sqm) and encompass two floors, with a restaurant, private dining room, fitness area and two meeting rooms also set to be featured.
“China will define the future of travel,” said Song Hoi-see, founder and CEO of Plaza Premium Group. “Plaza Premium Group is in a prime position to champion and support developments and innovations in travel experiences for the Chinese market.
“With the One Belt One Road Initiative, we recognise the growth opportunities that lie ahead and our expansion plan focuses on delivering unique experiences as we continue to drive change in the travel sector and set trends for the industry.”
Plaza Premium is also expanding its presence elsewhere in the world. This summer will see the opening of an Aerotel at London Heathrow Airport Terminal 3, followed by lounges in Denver and Dallas/Fort Worth in 2020.
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