LA COLLECTION by Le Club AccorHotels has launched its e-boutique platform in Asia Pacific. Under this, loyalty members residing in China, Hong Kong, Indonesia, India, Japan, Macau, Malaysia, New Zealand, The Philippines, South Korea, Singapore, Taiwan, Thailand and Vietnam, will be able to earn and redeem their loyalty points on the digital shopping platform.

LA COLLECTION by Le Club offers over 800 products that are spread across categories, including tech gadgets, homewares, beauty products, fashion accessories and travel goods. The e-boutique will soon provide access to select amenities and items available in the AccorHotels rooms – bedding by Sofitel, toiletries and in-room care products, which will allow members to enjoy the hotel experience in their own home.

Additionally, it will also feature Elite Experiences wherein members can gain access to the Le Club AccorHotels box at the AccorHotels Arena in Paris and entry into shows, sporting events and theatres.

Henrik Berglind, Vice President Loyalty Asia Pacific, said “The launch of LA COLLECTION by Le Club AccorHotels in Asia Pacific gives members a wider choice of options to earn and use their loyalty points. It is our way of rewarding our loyalty members with quality, exclusive offerings so they can shop for themselves or their loved ones on special occasions.”

Furthermore, to celebrate the launch of LA COLLECTION by Le Club AccorHotels, members can enjoy 50 per cent off for travel products purchases made using rewards points from October 17 to October 25, 2018.

Prealene Khera