FORM Hotel Dubai has opened in the neighbourhood of Al Jadaf and Culture Village.

The 136-key design centric hotel is the flagship property of Smartotels Hospitality. It is a member of Design Hotels, a network of more than 300 independently owned boutique and luxury hotels in over 50 countries.

Located only 4km from Dubai International Airport, FORM Hotel Dubai is 9km from Downtown Dubai and Burj Khalifa.

All rooms are equipped with a 49-inch HDTV Google Chromecast, free wifi and walk-in rain shower. Leisure facilities include a rooftop swimming pool and a fitness centre.

Hotel guests can select from a series of add-on service and amenity features under “weForm” such as turndown service, bathrobes, and an array of alternative offerings like private yoga sessions, designer pyjamas, sneaker cleaning kits, and curated art and foodie tours. They have access to complimentary breakfast as well.

Meeting spaces include the 24 sqm room called co.lab that has a 65-inch Samsung HDTV screen for video conferences.

“We announced our intention to bring a technology-driven design hotel concept to the UAE precisely one year ago. Today, we’re delighted to be able to confirm that we will be delivering this landmark project to guests both on time and under budget. We believe Dubai’s maturing hotel market is now prepared to welcome a creative hotel offering like ours, and that it is the ideal time to deliver FORM, a novel and design-focused boutique hotel aimed at forward-thinking travellers,” says Tarek M. Daouk, founder and managing director at Smartotels Hospitality.