State Bank of India has announced its distribution alliance with Cox & Kings to market its State Bank VISA Foreign Travel card in India.

Cox & Kings will help State Bank of India serve its corporate and travel segments, where the bank has not been very active due to service delivery challenges.

The pilot will be initiated in select branches of the bank. Based on learnings, it will be expanded across the country in near future.

“We are delighted to partner with SBI and to offer the entire gamut of forex services and the State Bank VISA Foreign Travel card to its corporate customer base. Cox & Kings has an excellent track record in the distribution and servicing of forex travel cards and this association with SBI is a great opportunity to expand our presence and service large corporates,” says Anil Khandelwal, chief financial officer at Cox & Kings.

The card is available in eight currencies (US dollar, GBP, euro, Singapore dollars, Japanese yen, Canadian dollars, Australian dollars and Saudi riyal). It offers a safe, secure and convenient way to carry foreign exchange.

sbi.co.in; coxandkings.co.in