Ascott to open debut Jeju property in South Korea

12 Apr 2017 by Craig Bright
Somerset Jeju Shinhwa World

Singapore-based serviced residence brand The Ascott Limited will be opening its first property on the South Korean island of Jeju later this month. The new Somerset Jeju Shinhwa World serviced residence will be Ascott’s fourth property in the country when it opens on April 25, joining the group’s existing Seoul and Busan properties.

A total of 344 units will be available at the new property, which will target both business and leisure travellers. Corporate groups will also be able to make use of MICE facilities within the wider Jeju Shinhwa World integrated resort in which the Somerset Jeju Shinhwa World is situated. This integrated resort also includes a theme and a water park, gaming facilities, retail outlets and a K-Pop entertainment area.

“As Jeju is popular with domestic and global travellers, there is strong potential for Somerset Jeju Shinhwa World, which provides the comforts and privacy of home with world-class service,” said Max Phillips, country general manager for South Korea. “With our Somerset property being part of the Jeju Shinhwa World integrated resort, our guests and their families will enjoy numerous entertainment, retail, and food and beverage options.”

Each unit comes in a three-bedroom set-up with a kitchen, separate living and dining areas, as well as a balcony. Amenities include standard fare such as washing machines and dishwashers, as well as more lavish offerings including a wine cellar and a centralised home automation system. A clubhouse, lobby lounge, gym and sauna, restaurant and children’s play areas form the wider facilities also available at the property.

Located in the south of Jeju island near Seogwipo City, Somerset Jeju Shinhwa World is approximately 40 minutes from Jeju International Airport. As part of the property’s opening, special 30 per cent discounts are being offered on bookings made for stays between April 25 and October 31, 2017.

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