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United to donate ten million miles to travellers’ favourite charities

19 Dec 2011 by BusinessTraveller
United Continental Holdings is to donate the equivalent of ten million miles to a total of 45 charities, with each charity’s donation determined by reader votes. Visitors to 10millioncharitymiles.com can vote for their favourite charity from a list of 45 organisations, with each visitor eligible to vote for one charity once each day between now and December 31. Visitors do not need to be a member of the United Mileage Plus or Continental One Pass schemes to be eligible to vote. Charities include the American Red Cross, the Make-A-Wish Foundation, the Salvation Army and the American Cancer Society. Charities will receive miles according to their percentage of the vote, although all charities will receive a minimum of 25,000 miles. For more information visit 10millioncharitymiles.com.
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