CATHAY PACIFIC
INTRODUCED November 2015
AIRCRAFT B777-300ER, but will be gradually introduced on all of the airline’s aircraft
ROUTES Currently only one B777-300ER features the new livery, and that aircraft serves the Hong Kong–Tokyo Haneda route
DESIGN The name of Cathay Pacific is now located above the windows, and the tail showcases the airline’s iconic “brushwing” against an all-green background.
ADDITIONAL INFO The new look is a continuation of Cathay Pacific’s brand identity refresh, which started last year (see here). While still instantly identifiable as a Cathay Pacific aircraft, the new livery has been modernised. While we appreciate the new streamlined look, we do miss the iconic flash of red below the brushwing of the old livery.
ALL NIPPON AIRWAYS
INTRODUCED October 2015
AIRCRAFT B787-9, B777-300ER (R2-D2 motif) & B767-300 (BB-8 motif)
ROUTES Initially on flights between Tokyo and Vancouver, before being deployed to other cities including the US (Seattle and San Jose), Europe (Munich, Paris and Brussels), and Asia-Pacific (Beijing, Jakarta and Sydney)
DESIGN The R2-D2 themed livery features the lovable droid’s blue stripes at the front of the aircraft, while the main body is dominated by the iconic Star Wars logo.
ADDITIONAL INFO The Star Wars motif extends beyond the livery of the aircraft. ANA has followed in the footsteps of fellow Star Alliance member EVA Air with its Hello Kitty-themed B777-300ER. The interiors of the ANA aircraft will feature themed in-flight decorations such as headrest covers, paper napkins and cups. Two more Star Wars-themed liveries will be introduced over the next three months.
GOL
INTRODUCED July 2015
AIRCRAFT B737
ROUTES Varies
DESIGN GOL has clearly decided to play up the fun image of its aircraft, as the new exterior features a bold mix of bright orange and metallic silver. The side of the aircraft features the company’s new logo, with a cool intertwining of letters.
ADDITIONAL INFO The Brazillian low-cost carrier's new livery is part of its corporate redesign that includes a new logo and livery.
ALITALIA
INTRODUCED June 2015
AIRCRAFT Entire fleet
ROUTES Varies
DESIGN The livery isn't entirely disimilar to the previous design, the most noticeable difference being a bolder tailfin, while the green band is absent from the fuselage for the first time.
ADDITIONAL INFO The new livery is part of a comprehensive end-to-end upgrade of Alitalia’s product offering. The airline also announced new cabin products (see here) and services across its Airbus, Boeing and Embraer aircraft, including Poltrona Frau leather business class seats and Frette bedding, Richard Ginori tableware and Ferragamo amenity kits.
SINGAPORE AIRLINES
INTRODUCED June 2015
AIRCRAFT A380
ROUTES Select flights from Singapore to Beijing, Hong Kong, London, Mumbai, New Delhi, Shanghai, Sydney and Zurich
DESIGN The commemorative livery graphic includes a flowing red banner with the Singapore flag imprinted on it – including the crescent moon and five stars.
ADDITIONAL INFO No other aircraft will feature this special “SG50” livery. In fact, the two A380s that are currently dressed with the new look will only sport them until the end of the year.
Clement Huang
Know of any others? Share your favourites in the comments below!
