Norwegian ups corporate loyalty rewards

Norwegian has announced that companies can now earn loyalty reward points on long-haul flights. Previously, flights to long-haul destinations, which include New York and Los Angeles from London Gatwick, were excluded. The low-cost airline said it has also increased the amount of Cash Points that firms can earn across all flights. The carrier has two loyalty agreements for companies - the Corporate Bonus scheme, where firms earn rewards for all flights booked by the company, by employees or through their travel agency; and the Direct Discount scheme, where companies receive a discount applied to every flight booked. Now, firms that are members of the Corporate Bonus scheme will see their reward points increase from 10 to 12 per cent Cash Points on Premium and Economy Flex tickets to all destinations. Companies that are members of the Direct Discount scheme can now earn an 8 per cent discount on Premium and Economy Flex tickets to all destinations. It was previously a 5 per cent discount. Lars Sande, Norwegian's senior vice president of sales and distribution, said: "We are making business travel even more accessible by increasing the number of rewards companies can earn. "By also allowing businesses to earn rewards from flying long-haul to cities like Boston from May 2016, companies can benefit from their loyalty and remain productive while flying high with us." Norwegian will launch a new transatlantic route, from London Gatwick to Boston, next May (see news, July 9). norwegian.com Graham Smith