Langham Hospitality Group’s nascent upscale Cordis brand is spreading its reach with three new properties in Asia-Pacific now in the pipeline.
Among these is its first property in mainland China, the Cordis, Shanghai, Hongqiao that is scheduled to open its doors next week (May 26). Located in the city’s Hongqiao district, the 396-room hotel is being positioned as a MICE-centric property with 1,600 sqm of its own events space – including two pillarless ballrooms – along with being located nearby the city’s National Exhibition and Convention Centre.
Meanwhile, a second hotel in China is scheduled to open its doors in 2019 just a short distance outside of Shanghai in neighbouring Hangzhou. The 200-room new-build Cordis, Hangzhou is set to be located in the Future Technology City hub focused on high-tech businesses, among them the headquarters of Chinese online marketplace Alibaba. The hotel will notably feature Langham’s Chuan Body and Soul spa along with a fitness centre and indoor pool. Some 1,500 sqm of events space – nearly as much as the Hongqiao property – will also be available.
Finally earlier this week, the company announced that The Langham Auckland will undergo a rebrand into the Cordis, Auckland with an opening scheduled for November 1 this year. A renovation of the property’s 411 rooms and suites, lobby lounge and Club Lounge will begin on July 11 and is expected to continue through the November opening until February next year.
“These three new additions to the Cordis Hotels and Resorts portfolio are exciting developments for the brand,” said Robert Warman, CEO of Langham Hospitality Group. “Asia Pacific is a great foundation for the group’s pipeline, and we are confident that the Cordis brand will increase its presence in the major cities around the world within the next five years.”
Along with the China and New Zealand properties, a property in Bali is also in the pipeline. Cordis is also exploring additional cities for future expansion including London, New York, Miami, Los Angeles, San Francisco, Dubai, Singapore and Bangkok.
A young hotel brand, Cordis was launched only in 2015 when Langham converted its Langham Place Mongkok property to the brand’s flagship Cordis, Hong Kong. At the time, Langham cited the need to differentiate between its two hotels in the city (the other being The Langham, Hong Kong in nearby Tsim Sha Tsui district) by positioning its Mongkok district property as a more casual, lifestyle-focused alternative to its Langham-brand hotels.